Paris breathes fashion and refinement, but it is no longer the core of the fashion world. It was dethroned by another city, which leads and launches trends around the world. Any idea what city are we going to talk about?
Although it can't compete with Paris or London in terms of museums, Milan is definitely the perfect place for shopping. Milan is not just about expensive shops with wonderful clothes on display, which set new trends. Milan translates into a complex culture of the fashion segment, through all the events it hosts.
Nothing compares to a relatively small town, chic and fashionable at every step, right?
The brands compete to attract new customers and do so with the help of a tool that is negligible at first glance, but in reality really vital: the window. In addition to the most stylish people with extravagant styles in the true sense of the word, the show also moves behind the beautifully polished windows of prestigious houses.
The static theater is accessible to all passers-by, from small to large, who can stop at any time to observe the colors and meticulous details of the windows and, above all, the original ideas of those behind the amazing results.
If you ever find yourself in Milan and feel like doing some quality shopping, check out Montenapoleone, one of the most famous streets where brands such as Gucci, Prada, Burberry, and other industry giants can be found.
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